• 2nd Annual Creative KickStart

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    January 13, 2021
    GLENS FALLS, NY – Sidekick Creative is excited to announce the start of their second annual Creative KickStart event. Creative KickStart is a weekend-long design sprint to rebrand one well-deserving, regional small business or nonprofit at no cost. The rebrand will include a new logo, website, re-designed print collateral, social media and digital assets, and advertising materials. Applications are open until January 31st at: www.sidekickcreative.us/kickstart   

    A strategic approach to branding and marketing is important for any organization, especially small businesses and nonprofits who often operate with limited time and resources. Sidekick recognizes this need more than ever, after so many businesses have been hard hit due to the pandemic. Many organizations have had to completely rethink their business model in order to stay open. The Creative KickStart event aims to help lighten this load for a regional entity who's making a difference in the community. Qualified applicants include small businesses and nonprofits with fewer than 10 full-time employees who primarily operate within 50 miles of Glens Falls, NY.  

    “The Creative KickStart weekend is an intense work crunch for us, but it's also a real commitment for the chosen client. We ask that they're able to make quick decisions, turnaround revisions within an hour or two, and meet frequently throughout the weekend, to ensure that all of the work gets completed before the clock runs out, “ said Will Fowler, Partner & Creative Director. 

    Once all applications are received, applications will be reviewed and assessed before opening up to a public vote. The public voting phase will narrow the candidates to the top three, after which Sidekick will interview each finalist and choose a winner. 

    Last year’s Creative KickStart winner was Glens Falls Community Theatre. "The Glens Falls Community Theatre was so thankful to work with Sidekick through the Creative KickStart project as a nonprofit who could not have achieved such amazing branded results without this fast paced weekend,” said Stephanie Willis, GFCT Board Member. You can see the work completed for GFCT here: https://www.sidekickcreative.us/kickstart-2020 

    For more information about Creative KickStart, visit: www.sidekickcreative.us/kickstart 
    Cara Greenslade, Partner, Business Director
    cara@sidekickcreative.us, (518) 538-7960