\nThis month'\;s 101 Panel Discussion - Social Media &\; Branding Tips
\nWhich social media platform is right for your business? What is Google My Business and why should you be using it? How does branding play into your digital marketing and which platform is right for you?
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\nHear from three local women professionals who live and breathe marketing AND have real tips and advice that you can start using today!
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\nOur Panelists
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\nGinny Brandreth\, Zobel &\; Co. Kitchens
\nGinny is a career marketer with concentrations in brand development and connected marketing strategy. \; Ginny has served as director of marketing for B2B firms and as an outsourced CMO. In addition to the marketing efforts at Zobel &\; Co. Kitchens\, Ginny provides marketing services for clients&rsquo\; on a project basis.
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Kate Austin-Avon\, Advokate LLC\nKate is the owner of Advokate\, which offers web design\, graphic design\, marketing consultation\, logos and branding\, videography\, social media\, digital marketing\, custom illustration and jingles. Kate is the Administrator and Co-Founder of the Arts District of Glens Falls\, is on the board of the Business Improvement District\, and on the Advisory Committee of the World Awareness Children'\;s Museum\, and is former \;Interim Director of the World Awareness Children'\;s Museum\, former Co-Manager of The Shirt Factory\, former Co-President of NorthCountryARTS\, and a former board member of Art in the Public Eye. She has organized and served on numerous committees and is known for her arts advocacy and nonprofit expertise. She lives in Glens Falls with her husband Cory and three children. Advokate celebrates its 10th anniversary in 2020!
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Cara Greenslade\, Sidekick Creative\nCara is a Partner and Business Director at Sidekick Creative\, a graphic design firm in Glens Falls. Sidekick has been working with their clients to pivot their design and marketing needs to be more digitally accessible\, while remaining impactful and engaging. Cara works closely with Sidekick&rsquo\;s clients and the design team to determine each business&rsquo\;s unique marketing and communication needs and the strategy needed to overcome them. \;